TWELVE-year-old Zimdancehall artiste Darryl “Likkle Art” Furayi, has attracted corporate endorsement and financial support thanks to his outstanding creativity.

The Form Two student at a school in Budiriro suburb in the capital, who recently recorded a song with Mbare-based Chillspot Recordz, inked a year-long sponsorship deal with Associated Foods Zimbabwe (AFZ) — the manufacturers of Mamas’ and Farmgold brands in Harare yesterday.

“I appreciate the support from AFZ and also ChillSpot Recordz’ DJs Fantan, Ribbe and Levels. It is my hope to further my education while I pursue my music. I am a fan of Killer T and I want to do my best in music,” Likkle Art said.

AFZ chief executive Simba Nyabadza said his organisation was charmed by the youngster’s creativity.

“We are going to fund the boy’s education for a year and the contract is subject to review. Apart from funding the education, we are also sponsoring the production of his music video,” Nyabadza said.

The AFZ boss added that they want the youngster to work hard on his education.

“While we appreciate his talent in music, we also want him to pursue his education because we believe the skill alone is not enough. Education is needed for him to be able to monetise the talent. We have selected Likkle Art because his lyrics are mature and unique,” said Nyabadza.

AFZ is not new in the art business as it also sponsors a programme on State-owned ZBC called Zim Icons every Thursday.

ChillSpot Records said corporate support will go a long way in uplifting artistes.

“It will be hard for musicians to make it big without corporate support. Likkle Art is a talented young musician who is staying with his aunt in Budiriro. Even his guardians are happy with the scholarship,” Fantan said.