THE perfume market is a billion dollar huge market, which many people have not really considered tapping into the majority of adults and even teenagers are potential customers.
In South Africa alone 2,5 million perfumes are said to be sold every month. Fragrance is an incredibly personal form of communication, no elegance is possible without perfume, and it is the unseen, unforgettable and ultimate accessory of fashion that heralds your arrival.
This week we caught up with established businesswoman, Blessing Muzvongi – the first woman to be given sole distributorship for Avon in 2002. Under herleadership, Avon went on to be distributed in most departmental shops across Zimbabwe and it was a huge success.
It could be you
Today Avon has remained a household brand in Zimbabwe due to her efforts that raised awareness of the brand. Muzvongi recently launched a new brand called Gabriella Lavigne Cosmetics with her partners in South Africa where the company is headquartered.
In Zimbabwe housed at a central place along Jason Moyo at three Anchor building on the 4th floor, the wide range of products that Gabriella offers, reflects the epitome of uttermost class.
The brand which is competing with international standards include perfumes, eyeshadow palettes, differing and exciting shades of lipstains, waterproof eyebrow pens, highlighters, hand lotions, eye lashes and shower gels. The new product which was featured in Bona Magazine in South Africa is also being distributed in upmarket malls like Mall of Africa and selected pharmacies. The brand has since hit the market in Zambia, Botswana and Namibia, which alone shows it is a brand of repute.
“When I was away from Zimbabwe I was driven by a passion to see women becoming financially independent, and learnt a concept that will see people willing to work hard with Gabriella Lavigne Cosmetics to distribute their range of products earning between US$500- US$4000 per month,” she said.
She said challenges caused by the covid-19 pandemic drove her to come up with the concept which she feels would result in some Zimbabweans earning meaningful revenue and eradicating poverty.
“The company has started off with a Car competition which will run from 1 June 2021, after a period of eight months the best sellers will walk away with Honda Fit — the new shape. We have also adopted the OK grand challenge concept where frequent buyers of Gabriella Lavigne products will walk away with cars,” Muzvongi said.
She went on to say with Gabriella Lavigne Cosmetics the sky was the limit as there are no qualifications required except the zeal and passion to change your life, stay focussed and work hard. For those looking for an opportunity this is an initiative worth grabbing.
The fragrances one wears is indicative of their personality
Gabriella Lavigne offers people across various countries and cultures the opportunity to free themselves financially “Covid-19 brought the reality that relying on one source of income was a major risk the key to building financial freedom is creating multiple sources of income. In fact, the average millionaire has seven sources of income. When you have multiple streams of income, basically, you are not putting all of your eggs in one basket. So, if you were to lose your job or one source is not generating enough, you have other income flowing in to prevent financial problems while smelling nice,” Muzvongi said.
Muzvongi says the fragrances one wears is indicative of their personality- it adds another layer of sophistication and authority, it tells the world what you are all about No matter how confident the handshake is, the message of a businessperson’s fragrance can be stronger than their grip. A fragrance is an invisible message from the wearer to the world at large.
With the financial problems that many people are facing due to Covid -19, this is an excellent opportunity for those willing to seize the opportunity. It is rare to find business opportunity that does not require capital at the same time offering lucrative
income. Looking at their model of business lives are about to change.